DIGITAL MEDIA MARKETING, OCTOBER 2015 - PRESENT
I am a firm believer of Gladeo's mission to inspire and help young people discover, navigate and achieve their dream careers.
I develop marketing solutions to spread our mission in platforms where our target audience are present, such as social media. Under my guidance, our internship program has launched multiple projects that provide students with information about various careers such as the Gladeographix and #CareerSpotlight series.
ALUMNI AMBASSADOR, JANUARY 2016 - AUGUST 2017
Junior Achievement has made a significant impact in my career, helping me found my first start-up when I was 18 years-old. When I graduated from the JA Company Program, I submitted a proposal to open the Alumni Ambassador program for JA alum in college.
I developed multimedia marketing solutions for JA USA's annual National Student Leadership Summit in Washington DC in 2016 and 2017. Projects included social media outreach, documentation of the events for supporters of the competing students, production of videos with sponsors, and production of a video to celebrate the end of the event.
EDITOR-IN-CHIEF, APRIL 2017 - PRESENT
Launching Cogswell College's first student newspaper was challenging. No student had attempted to do something like this in Cogswell's century-long history. We marketed the release of both web and print platforms by using the element of mystery in our favor; no one had imagined something like this would come to Cogswell, but when it did, it was the talk of the town!
Under my guidance, our team is building a recognizable brand that meets supply and demand on campus while bringing news and information from the home and around the world to our readers.
CHIEF EXECUTIVE OFFICER, MARCH 2014 - JULY 2015
While our products were developed with love at our home city of Hercules, our goal was to spread our culture through our products. The #SpreadTheSpice campaign took our products worldwide from Switzerland, France, Australia, and more.
This campaign was a key element to winning Best Business Plan at the JA NorCal Company of the Year Competition and the Microsoft Social Innovation Award at the JA USA National Student Leadership Summit at Washington, DC in 2015.
CONTENT MARKETING INTERN, JUNE 2014 - JULY 2015
The City of Richmond is a hidden jewel in the East Bay.
As an intern, my responsibility was to market the city on various digital platforms. RCVB has a weekly newsletter that highlights important news and events to promote tourism in the city. During my time on the team, I redesigned the newsletter to be modern and inviting to our hundreds of subscribers. This brought an increase in viewership and engagement to our email-based platform.